UX Audience
Research

Find out about your audience: what they love, hate, dream of.
How do they think, act, and what it all means for your product or service.

  • - Personas
  • - Behavioral Personas
  • - Interviews
  • - Co-creation & Generative research, Design-thinking
  • - Ethnograhies, Contextual Inquiries
  • - User journeys
  • - Journaling
  • - Surveys

Testing
& Evaluation

How is your product design, interface or service actually working for the humans who use it? How to make it even better?

  • - Testing - in-person, remote, moderated, unmoderated
  • - Behavioral data set up and analysis
  • - Cognitive walkthroughs
  • - Heuristics evaluations
  • - Concept and/or concept formulation testing
  • - Wireframing, UX prototyping/design

Strategic Research
& Advisory

Find out anything else of strategic importance to you or your audience.

  • - Competitive landscape
  • - Market landscape
  • - Context advisory (e.g. Blockhains, AI / ML, Internationalization)
  • - Messaging and positioning testing
  • - Process improvement mapping